Saturday, September 19, 2009

Express Auctions

Currently active in North America and Europe.

October into Australia and 1 Nov delivery available to China and India

So, a reverse auction - how does it work?

Find an current Express Auction item
  • Each click on "show price" lowers the actual price
  • The price drops in 25¢ increments
  • Each "show price" click costs 80¢
  • When the price is right - just buy it!
So its up to you how much you want to pay for it. If it was a $200 gift card and you clicked to show the price (cost USD$0.80) and the price showed $123.00 - you could buy it then and there and the express auction is finished. Or you could hang around for a little while longer, click show price again (cost USD$0.80) and it may have gone down to $75 - do you hang on and risk that someone else is happy to buy at $75. A hard decision? You just need to have a price in the back of your mind where you will be happy to grab the voucher, at a saving, before someone else does. It can be very competitive! (and there have been instances where the price went to zero ($0) and the last person got it for free)

Here's some examples - just from the last week on what was sold.

Macy's $250 Gift Card went for $95
Visa $200 Gift Card went for $175.50 (see the difference in winning bids?)
Mastercard $200 Gift Card went for $183
Nintendo Wii went for $203.75
Panasonic Viera TV went for $0
Wii Console with Sport Game went for $0

Your individual perception on what is a good price determines your success factor. Sometimes you may click just once - other times you may need to spend 4 or 5 times USD$0.80 to get the price you are happy with. No guarantees - its dog eat dog in these auctions!

And what happens with all those "unsuccessful" USD$0.80 bids? - they go to help pay for the item and the marketing and the overheads.

It may take a little while to get up to speed - but I'm confident you'll get there in the end.

P.S I also like that it's brand names. No "xyzrtz TVs or radios or gift cards!"



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